Latest Posts

    Longest & Shortest Commutes by City, State & Metro

  • Longest Commute by City, over 10,000 population As shown below, California is home to 8 of the top 10 longest commutes (for cities >10k residents), and 18 of the top 25– with many cities being located in the Southern California-Los Angeles corridor. While California leads the nation in cities with high average commutes– the state…  Read More»

  • Is it Worth Joining a Chamber of Commerce?

  • Every city has them– from Mayberry to New York City, but do chamber of commerces actually provide value to the majority of their members? Even as it approaches 2020, most chambers still operate as if they were in the former– offering primarily soft benefits that appeal to a limited audience. Today I’ll go through the…  Read More»

  • Do online video ads impact latent brand recall?

  • “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.” -John Wanamaker Digital advertising has been hailed as the data driven marketer’s dream– but what many advertisers are discovering is that measurement provides a much more pessimistic view in regards to digital ROI. When billion dollar CPG companies…  Read More»